Remote Workers Get Ready For a Change

The Future of Remote Work: A Real Estate Opportunity for Entrepreneurs

As more Americans have adjusted to working from home over the past few years, a significant shift may be on the horizon. According to a new KPMG survey, 79% of U.S. corporate CEOs predict that roles performed in the office before the pandemic will return to full-time, in-office work within the next three years. Just a few months ago, only 34% of these CEOs shared this perspective, signaling a rapid shift in expectations.

For real estate investors, entrepreneurs, and business owners in Las Vegas and beyond, this shift in workplace dynamics offers both challenges and opportunities. While larger corporations are preparing to bring their employees back into the office, those willing to embrace remote or hybrid work models could gain a competitive edge in attracting top-tier talent. With major companies like Amazon implementing strict return-to-office mandates, more professionals may be seeking flexible work options—something smaller companies can offer without any added costs.

Why Large Corporations Are Reversing Remote Work Policies

The shift toward full-time office work is not happening in a vacuum. The softening labor market and a wave of return-to-office mandates, particularly in the tech industry, are driving this change. Following the completion of the KPMG survey in August, Amazon announced that employees would be required to work from the office five days a week starting next year. This trend shows that many corporate leaders are eager to recreate the traditional office environment, despite the popularity of remote work among employees.

Interestingly, many CEOs are planning to incentivize this transition by rewarding in-office employees with better assignments, raises, and promotions. On the flip side, remote workers may find themselves left behind when it comes to career advancement. The message is clear: those who come to the office will reap the benefits, while those who stay home may be penalized.

An Opportunity for Entrepreneurs

For entrepreneurs and small business owners, particularly those in Las Vegas’s growing real estate market, this shift creates a unique opportunity. Many employees, including senior managers, are highly resistant to the return-to-office mandates. In fact, following Amazon's announcement, some employees took to social media platforms like LinkedIn to signal their openness to new job opportunities that offer more flexibility.

By offering remote or hybrid work models, businesses can attract top talent that may be leaving larger corporations due to rigid return-to-office policies. This is especially advantageous in industries where specialized skills are in high demand. If you’re willing to offer employees the option to work from home even one or two days a week, you can position your business as an attractive alternative to the strict office-based environments of larger companies. 

Remote Work as a Recruitment Advantage

The KPMG survey reveals that many corporate CEOs are not simply looking to reduce their workforce through return-to-office mandates. Instead, they appear to genuinely dislike remote work, going as far as withholding career advancement opportunities for those who don’t comply with in-office expectations. This presents a prime recruitment opportunity for small businesses and startups that can offer flexibility—a perk that comes at no extra cost but is highly valued by employees.

As Las Vegas continues to attract new residents and businesses, the demand for real estate remains strong. Whether you're a startup seeking to build a remote-friendly team or an entrepreneur looking to invest in properties catering to the evolving needs of remote workers, this moment in time offers unique possibilities. By staying ahead of these workplace trends, businesses can align themselves with the future of work while reaping the benefits of a broader talent pool.

Conclusion

While many large corporations are preparing to end remote work, this shift presents a golden opportunity for smaller companies and entrepreneurs. Offering flexibility in work arrangements can help attract and retain top talent, setting your business apart from the competition. For those involved in the real estate market, understanding these evolving workplace trends can provide a strategic advantage when it comes to both hiring and investing. 

As the landscape continues to evolve, flexibility and adaptability will be key for success in both the business and real estate worlds. If you're looking to hire talented employees or invest in properties designed for remote work, now is the time to take action. Las Vegas is a thriving market, and with the right approach, you can seize the opportunity to grow your business in this changing environment.